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	<title>Comments on: Living in the age of the Groundswell</title>
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	<link>http://www.openparenthesis.org/2007/10/12/bernoff-keynote</link>
	<description>Because these are the early days of a long revolution . . .</description>
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		<title>By: Forrester Report: Online Communities: Build Or Join?</title>
		<link>http://www.openparenthesis.org/2007/10/12/bernoff-keynote#comment-397534</link>
		<dc:creator>Forrester Report: Online Communities: Build Or Join?</dc:creator>
		<pubDate>Tue, 04 Mar 2008 15:16:41 +0000</pubDate>
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		<description>[...] So what should a marketer do? It really depends on your objectives. We&#8217;ve found there are five major objectives found in any social computing effort: Listening, Talking, Energizing, Supporting, and Embracing, John has live blogged from a recent conference what each of those are. [...]</description>
		<content:encoded><![CDATA[<p>[...] So what should a marketer do? It really depends on your objectives. We&#8217;ve found there are five major objectives found in any social computing effort: Listening, Talking, Energizing, Supporting, and Embracing, John has live blogged from a recent conference what each of those are. [...]</p>
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		<title>By: Consumer Forum Day 2: Rechanneling the Energy</title>
		<link>http://www.openparenthesis.org/2007/10/12/bernoff-keynote#comment-239749</link>
		<dc:creator>Consumer Forum Day 2: Rechanneling the Energy</dc:creator>
		<pubDate>Sat, 13 Oct 2007 13:52:05 +0000</pubDate>
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		<description>[...] John has multiple posts of the conference, many are must read.   Messages from the fringes: Great Twitter quotes Twitter is a form of consciousness, not sure [...]</description>
		<content:encoded><![CDATA[<p>[...] John has multiple posts of the conference, many are must read.   Messages from the fringes: Great Twitter quotes Twitter is a form of consciousness, not sure [...]</p>
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