Return of Pay-to-Read
Published on Thursday, May 14 2009
It’s beginning to look like the summer of 2009 (or Fall of 2009, depending on how slowly these projects move forward) may be the season in which paid content on major news publishers returns to favor.
Returns to favor among publishers, that is. Will readers accept new paywalls, or simply go elsewhere? Will micropayments finally become a cost-effective option users adopt, or just a costly distraction? What about freemium models, in which base content remains free but other rewards are used to entice what amount to donations?
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