Published on Friday, January 11 2008
What does it take to get a corporate network set up inside Facebook?

I first requested one about a year ago and recently re-requested it.
We’ve got an Optaros group, and I know we could set up a page for people to become fans of Optaros, but what I really want is for us to be a network.
Can anyone who has successfully created a network share any tips on what they did?
Published on Thursday, December 13 2007
Two exciting and (relatively) new projects this morning for those interested in social network portability, the social graph, and related concepts: Apache Shindig and DiSo. Both are critical, necessary, and sizable building blocks pointing in the direction of a free (as in freedom AND beer), open, portable, distributed social network infrastructure.
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Published on Monday, December 10 2007
danah boyd asks the question that’s been on my mind since (at least) the Futures of Entertainment confernce panel on metrics and measurement: Who Clicks on Ads?
Advertising is the bread and butter of the web, yet most of my friends claim that they never click on ads, typically using a peacock tone that signals their pride in being ad-averse. The geekier amongst them go out of their way to run Mozilla scripts to scrape ads away, bemoaning the presence of consumer culture. Yet, companies increasingly rely on ad revenue to turn a profit and, while clicking on ads ?may? be declining, it certainly hasn’t gone away. This raises a critical question: Who are the people that click on ads?
She points out that many of the answers at this point are heavily anecdotal – the kind of assumed “middle America” we often project when we need to explain some mass behavior in which we don’t participate. What she finds, in what little research is available, is perhaps surprising:
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