Inbound Marketing, Outbound Marketing, and Spam: #IMS09 day one
Published on Thursday, October 8 2009
Yesterday was day one for the Inbound Marketing Summit (see #ims09 for tweetstream) at Gillette Stadium in Foxborough. If you’ll allow me an early morning extended metaphor, it reminded me an aspect of Boston public transit: the distinction between inbound and outbound, and how they can get confused.


