The Problem with Time on Site
In a previous post (Metaphors That Mislead Us: User, Audience, Visitor, Shopper?), I discussed the way in which the terms we use to describe the people who inte...
Tag: Engagement
Social Media Engagement, Ice Cream, and Murder
Earlier this summer, the Altimeter Group and WetPaint collaborated to produce the ENGAGEMENTdb site and related ENGAGEMENTdb Report ( a free download). It’...