Change the Timing, Change the Game: TurnTo, Curebit
Some of the most interesting innovations in eCommerce are based on simple changes to the context of the customer-store interaction. Private Event Retail, for ex...
Tag: commerce
The Problem with Time on Site
In a previous post (Metaphors That Mislead Us: User, Audience, Visitor, Shopper?), I discussed the way in which the terms we use to describe the people who inte...
Metaphors That Mislead Us: User, Audience, Visitor, Shopper?
The metaphors we use to describe digital technology end up misleading us. We attempt to understand new technologies by bringing the context of previous experien...
The Assembled Web: Notes Toward a Manifesto
In the spirit of (and heavily inspired by) the original Cluetrain Manifesto and the recent 10th anniversary edition, I offer the following definition and 10 pri...
Community versus Commerce: MySears or Yours?
I was excited last month to see a blog post on ReadWriteWeb about Sears and Kmart adopting OpenID. In that post, Frederic Lardinois writes: Users on Kmart’...