Change the Timing, Change the Game: TurnTo, Curebit
Some of the most interesting innovations in eCommerce are based on simple changes to the context of the customer-store interaction. Private Event Retail, for ex...
Tag: E-Commerce
Want Buzz? Be Interesting (and don’t put up barriers to conversation)
A few weeks ago, at the AlwaysOn Media conference in New York, there was a panel titled “Can Brands Get Away with ‘Buzz Marketing’ in the Blog...
Blogs, Wikis, and BI (oh my)
Good article from the CIO of Eastern Mountain Sports, Jeffrey Neville, about how they are leveraging what he calls “Web 2.0” applications to improve...
This isn’t what I meant by social software
There’s an Internet Explorer plug-in from the folks at Weezu. It’s an interesting idea – trying to bring “social” activity to what...
Quality online is a lot like quality offline
The Fall 2006 issue of the MIT Sloan Management Review includes an article titled “How Do Customers Judge Quality in an E-tailer?” (online full-text...