Assembled Web and Social Media

Thought I’d share a quick embedded presentation here for folks who aren’t yet following me on SlideShare. (Although after performing tag-team PowerPoint Karaoke at PodCamp Boston, perhaps I should think twice?).

The goal of the presentation- a sanitized (client references removed) version of one given to a client this week – was to talk about:

• Social Media (and specifically how to get started with it)
• Facebook (and other social network applications)
• The iPhone (and other mobile platforms)

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LinkedIn Gets Events

(via Bokardo on Twitter and the LinkedIn Blog)

Building on the momentum of all the (OpenSocial based) applications they added a few weeks back, LinkedIn is now rolling out events. In this video, Christine Wodtke demonstrates how the application leverages your social graph, showing who in your network is attending various events:

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Don’t Make Me Decide Yet: Lowering the Barrier to Entry

A few days ago Josh Porter was tweeting about the notion of “fatigue points”:

I think it’s a very useful concept, pointing out that people’s decisions aren’t binary: it isn’t a single yes/no decision but an active, ongoing negotiation, which determines which services you use and don’t use.

You can also think about the barrier to entry of a new user in a similar fashion. Any time you try out a new application or service there are a few barriers, and whatever the application developer can do to lower those barriers the more users will get over that threshold.
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One way openness, or learning to spit as well as suck

TechCrunch wrote last week about changes Facebook made to the news feed:

Facebook is planning on allowing users to add activities from third party social networking site directly into their Facebook news feed, we’ve confirmed.

The problem is that their only talking about allowing users to *add* activities into the news feed, not to take their facebook news feed and take it elsewhere. As TechCrunch put it:
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Resources for Designing Online Communities or Social Web Applications

A couple of recent publications on designing / building social web applications that you should check out. More to say about each after the jump.

• Joshua Porter on the Bungee Line Podcast
• Chris Brogan’s Social Media and Social Networking Starting Points
• Forrester Report from Jeremiah Owyang on Online Community Best Practices

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