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Author: John

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Inbound Marketing, Outbound Marketing, and Spam: #IMS09 day one

Posted on October 8, 2009 by John

Yesterday was day one for the Inbound Marketing Summit (see #ims09 for tweetstream) at Gillette Stadium in Foxborough. If you’ll allow me an early morning...

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It’s Not [Just] About Your Site: Managing Your Digital Footprint

Posted on October 6, 2009 by John

One of the core aspects of the assembled web is the concept that brands and all companies need to think more broadly about their presence. It isn’t just t...

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Free as in What, Exactly?

Posted on October 2, 2009 by John

Free Software advocates have for a long time worked to draw a distinction between free of cost (“Free as in Beer”) and free of restrictions (“...

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Brand Control Revisited: Google Sidewiki

Posted on September 28, 2009 by John

In previous post on the illusory but often sought “brand control on the internet” I talked about Squidoo’s Brands in Public and GetSatisfactio...

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Cross post Twitter to StatusNet with StatusNet Tools

Posted on September 27, 2009 by John

A few weeks back I created a little plugin that works with Alex King‘s Twitter Tools, using an API it provides to also post your notices to a StatusNet in...

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